My coworker Evan wrote Sriracha and asked why our latest bottles have been orange rather than red.
---------- Forwarded message ---------- From: Customer Service<email@example.com> Date: Wed, Jun 29, 2011 at 11:08 AM Subject: Re: Sriracha has changed color To: Evan <evan@>
Thank you for your interest in our products! We strive to produce the best sauces using quality ingredients in every bottle.
We value the opinions of our customers, and appreciate your comments. We would like to note that because we use fresh chili peppers in all of our sauces, there will occasionally be variations on our final products. Because of the unusually cool weather last harvest season, not all the fields of the chili pepper crop completely ripened or turned red. As you have seen, some of our products this year contain chili that was in the process of maturing into red chili. The color of the chili progresses from green, to dark purple or chocolate, then to red upon maturity. Therefore, these 'dark' specks that are seen in the Sambal Oelek and Chili Garlic are actually green chili pepper that has not ripen and are not 'spoiled' chili. With the Sriracha, this mixture of these colors has resulted in a brown/orange colored sauce. To avoid a shortage of product, as experienced in the past, we had to accept the bi-color chili last year. Therefore, it has been a challenge this year to produce a uniform product. The taste of the products should still remain unchanged. Unfortunately, because our products are natural, there can be many variables that can change the product’s color, as well as the heat or spiciness of the sauces.
Again, thank you for your comments. If you have any further questions or comments please do not hesitate to e-mail us.
On Tue, Jun 28, 2011 at 6:02 PM, Evan <evan@> wrote:
Why has my favorite sauce chained color? Sriracha used to be bright red and now it's orange. Why?